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Ever wonder what happens behind the scenes when everyone tunes in to a big game or binge-worthy show? Our Network Operations (NetOps) team is always preparing to keep your connection fast and reliable, even on days when internet usage skyrockets.

 

Why do we see spikes in usage?

Events like the Detroit Lions’ Thursday night game streaming exclusively on Amazon Prime, or the Christmas Day game on Netflix, the release of a popular streaming series, or even a hotly anticipated video game can cause a surge in bandwidth demand. When thousands of Truestreamers are streaming at the same time, it puts an extra load on the network.

How do we prepare ahead of time?

Our NetOps team doesn’t stand by and wait for the spike to happen—they plan for it. Here’s how:

Traffic forecasting and capacity planning
          • We monitor trends and anticipate high-demand events so we can allocate resources before the first kickoff or episode drop.
          • Extra bandwidth is provisioned to handle the surge, ensuring smooth streaming for everyone.
Local content delivery
          • Did you know that we have dedicated servers provided by Google/YouTube, Netflix, and Amazon Prime right in our server rooms? These local servers are updated every morning by the provider and store popular content closer to you, reducing buffering and speeding up delivery.
Real-time monitoring
          • During the event, our team keeps an eye on network performance and makes adjustments as needed to maintain reliability.

Why it matters

Reliability isn’t just a promise; it’s something we engineer every day. By planning ahead for anticipated needs, we make sure your favorite shows and games stream seamlessly, even when everyone’s watching at once.